Categorized | ClickBump Engine

BizLocal Is Here!

Posted on 30 April 2011 by Scott Blanchard

Update: BizLocal is Now Available for WordPress! You can get your copy now, with full support and forum access, click here to purchase it today. Video Previews > BizLocal installation takes mere seconds, but builds your entire site complete with default content, plugins, posts, pages and custom flyout menus with a single click:

See “Why BizLocal is in a class by itself”. Here’s a quick video showing the 3 pre-installed templates in action…

See “Why BizLocal is in a class by itself”. Here’s a quick video showing the 3 pre-installed templates in action…

I’m getting between $500-$2500 per site for this service and have more business than I can keep up with. That’s why I’m making this system available to fellow WordPress developer’s and Internet marketing consultants. Its an amazing system that sells.

Here’s how it works:

  1. Set up a BizLocal site on your domain
  2. Demo your BizLocal prototype site to local businesses in your area and let them choose from any of the site designs you have installed on your server – the basic BizLocal package comes with 3 pre-installed site designs and more or added each month. These theme “skins” install into your theme with a single button click, on the fly. This is the “killer” part of any demo. The entire site morphs right in front of your eyes with a single button click.
  3. Once the business chooses a site design (whether they “rent” the site or take full ownership), you sell them a BizLocal client license (currently $27 with ClickBump SEO! enabled and $17 without), and you keep the rest as cash money! Its a turn key business that you own and can set your rates at any level you choose, with full support and guidance from me via a dedicated section of the ClickBump User Forums.

If you can sell one of these sites to a local business for just $250 (the lowest amount you should ever consider for this level of quality and SEO) you’ll pocket $223 cash. Even if you “rent” the site, you are in the money after only one month

And that’s not even including add-on services you decide to offer. Things like SEO consulting, Adwords, Analytics setup and reporting, etc, etc. etc… Are you starting to see the potential here?

How to Leverage BizLocal as a virtual real estate vehicle

Carly, in the comment thread below, has an excellent idea that I think would be an incredibly effective way to sell these sites and profit from them until they are sold:

Use BizLocal and ClickBump SEO! to build a site with a specific local business niche (keyword phrase) in mind, say:

nail salons in… (insert city name here)

Then, once you have the site ranked highly in Google, you can approach nail salon owners and pitch the site to them to use as a lead generation vehicle for their main site.

Alternately, if they don’t have a main site, you can sell them 2 sites! One for lead generation and one for their main site.

However, if the site becomes really successful with earnings, be it with Adsense or local pay-per-lead business referrals, you might decide to hold onto it as a passive income stream rather than sell it!

That’s the real beauty of a system like this. Having BizLocal in your arsenal allows you to have the flexibility to diversify your income streams in whatever way you choose.

Seattle“, one of 3 premium WordPress templates that are installed in one click with the ClickBump BizLocal package

Austin“, one of 3 premium WordPress templates that are installed in one click with the ClickBump BizLocal package

Biloxi“, one of 3 premium WordPress templates that are installed in one click with the ClickBump BizLocal package These templates are all included with the core BizLocal package, which is a WordPress plugin that, when installed and activated, with a single click and about 10 seconds, installs and configures your ENTIRE WordPress site, complete with preconfigured templates, default plugins, site menus, widgets, images and more. BizLocal lets you forget about design and development and focus on selling.

Why BizLocal is in a class by itself

BizLocal is no ordinary WordPress plugin or theme. Its built from the ground up as a highly SEO optimized, fast loading site deployment system. It leverages Web Standards best practices using xhtml/css design for cutting edge speed and flexibility. Instant Site Creation BizLocal intalls as a standard WordPress plugin, but does so much more. You can go from a brand new site with the WordPress default content and theme, to a fully developed, fully SEO’d site in about 10 seconds. Once you click “Activate” on the BizLocal plugin, all of this is done in a matter of seconds…

  1. Installs the latest ClickBump Engine Theme along with the BizLocal templates all preconfigured to demo the site to the client.
  2. Installs all the default content widgets to make your site appear exactly like the screenshots above, including default sidebars, slider widget, and the social media icons and links to your social media URLs.
  3. Installs the custom site menu, complete with flyout menu behavior. Uses WordPress 3.0+ new “Custom Menus” which you can use to drag and drop pages, posts and categories into a single menu, complete with nesting and flyout behavior. All without touching a single line of code.

Three Templates in One (and more on the way) BizLocal comes with three highly optimized, client-friendly WordPress templates right out of the box. You can choose from between Austin, Seattle and Biloxi at the click of a button in theme options. Once you select a template, all colors and images are automatically set for that template. Again, not one line of code and you’ve instantly got a completely unique and different site layout and design to demo to the client. What’s more, you can switch between templates, on the fly, right in front of the client. This function alone is a killer feature of every demo you will do and will instantly amaze the client with the capability of the BizLocal software. Its an incredible demo tool to be able to do this at the click of a button. It also demonstrates to the client that BizLocal is cutting-edge, highly evolved software. Headline Fonts built right in BizLocal features “Cufon” automated headline font replacement right out of the box! It ships with three designer friendly, cutting edge headline fonts and you can add more to the mix with a simple upload. Legacy IE Support built right in BizLocal features the latest IE CSS3 compatibility scripts to help minimize any layout differences when your site is viewed in legacy Internet Explorer browsers like IE6. You can choose, at the click of a button, to use one of many compatibility scripts including CSS3 PIE, IE7-js, Selectivizr and CurvyCorners Custom Flyout Menus BizLocal installs a default site menu that includes your most common pages and posts, and you can customize these both before and after the site is created by editing the menu pages or editing the BizLocal installer files, which are simple .txt files that you can open in any text editor. There’s much more to tell. Stay tuned for more details and highlights to come… You can get your copy now, with full support and forum access, click here to purchase it today.

43 Comments For This Post

  1. joe Says:

    Awesome site but what is the strategy here? What do you use these local sites for?

  2. Scott Says:

    Hi Joe, local internet consultants are Internet marketers who take their online skills at IM and apply them to their local community businesses by selling their expertise through website consulting, website building, SEO and Ad campaign management among others.

    Its a hugely profitable business model and can bolster your online earnings to provide a consistent and predictable influx of cash.

  3. joe Says:

    thanks for clearing it up Scott! Do you have a course or a recommendation on how to go about offline marketing the right way? Getting clients seems like a tough task.

  4. Scott Says:

    @Joe, I’ve found that the best approach is to start with one single client and rock their world. You will build off that relationship and it will spawn another and another and another. Treat the client relationship like precious gold and it will reap huge rewards.

    In terms of people who specialize in offline marketing strategies, I’ve got several names that I’ve been compiling while working on BizLocal over the past few months. I just need to vet them all out so that I can make some recommendations and good solid strategic partnerships.

    Stay tuned in to the forum and you’ll be in on best info I have.

  5. C Says:

    Hi Scott,

    I’m a little confused about the license – is it developers license? It says about paying for a client license. Could you please clarify?

    I am interested in this theme (inc restaurant) and also your SEO plugin.

    Thanks

  6. Scott Says:

    @Carly: The license for BizLocal is a per-site license. You can install BizLocal on as many sites as you own at no additional cost (you pay for BizLocal once and install it on sites you own).

    When you sell the site to a client, you pay a license transfer fee of $17 for BizLocal and $10 for ClickBump SEO! (assuming you have installed SEO!).

  7. C Says:

    Hi Scott,
    how would it work if I wanted to setup several sites, SEO them to a good ranking position (prob over the period of a few months) & then make them available for sale? Would we pay you once/if sold to the new owner? Just something I was thinking of doing & liked your theme :)
    Thanks

  8. Scott Says:

    @Carly, yes you can do that. Its a great idea actually. Build a site optimized for a local business, SEO it with ClickBump SEO! until its on page 1 for a search term they value, then offer to sell it to them.

    At that point, you would pay me $27 for the license transfer (assuming ClickBump SEO! stays onboard, or $17 without SEO).

  9. C Says:

    cheers Scott :)

  10. Roger Due Says:

    Scott,
    I would like to suggest that you add a “Products” menu option to clickbump.com with a dropdown for ALL of your products. It is not that obvious that BizLocal is one of your products.

    Also, why not have a great sales page similar to what you have done for your other products? Then it could be kept up to date, instead of always showing 4/30/11 for this post.
    – Thanks, Roger

  11. Scott Says:

    Hi Roger, good suggestions all. I’m about to relaunch this website in CE4 using BizLocal. Once I do that, there will be much more flexibility.

    I’ll also be using my new “ClickBump Slider” widget to display and highlight each of my core products, Engine, Express, BizLocal, SEO!, JumpStart and Bundle.

    ~ s

  12. Rob Bishop Says:

    Hi Scott,

    If I bought your BizLocal plugin would I still be able to use all in one plugin or Easy WP SEO? I know you sell your Clickbump SEO, but Easy WP SEO is very similar so I’d like to use my existing plugins if possible on a BizLocal site.

    Let me know if this is possible.
    Regards,
    Rob

  13. Scott Says:

    Sure. You just need to check the licensing requirements from the respective vendors.

  14. Hannibal Says:

    Hello,

    I really like this site but can you add a blog to it for frequent posting?

    Thanks

  15. Scott Says:

    Hi Hannibal, yes. With the version 4.4 of CE4 (which is what BizLocal runs in), you can enable an “inner blog” off your home page. Go to “CE4 > Blog” to configure the blog. You simply assign a category to be your blog category, then add “blog” posts to that category.

  16. Hannibal Says:

    I left a pm at warrior for you. I didn’t want to ask the questions here.

    Thx

  17. Edward Says:

    Can I use a contact from in the right sidebar.

  18. Scott Says:

    Absolutely. The theme is widget enabled with a “Sidebar”, “Header”, “Below content” and “Footer” widget areas.

    You would just drag your contact form code into a text widget into the “Sidebar” widget area and you’re done.

    You can also selectively show/hide widgets by page type (posts, pages, home, search, tags, 404, etc)

  19. Jim Says:

    Hi Scott,

    Can you use jumpstart with this one or is it not needed?

  20. Scott Says:

    @Jim, its not needed. BizLocal uses its own special version of JumpStart Pro.

  21. Jim Says:

    Thanks, Scott!

    Cheers,

    Jim

  22. Jim Says:

    Scott, are you planning to hold the intro price for a while longer?

  23. Scott Says:

    @Jim, just until I can get a proper sales page up. Any day now on that one and it’ll be at $97

  24. Jim Says:

    Hope we have until middle of next week…

  25. Edward Says:

    Do you provide some of the methods that are working really well for you in selling these sites to local businesses?

  26. Scott Says:

    Hi Edward, we have a dedicated forum of BizLocal product owners where we can discuss best practices and share site examples.

    Once you purchase the product, you get automatic access to the forum.

  27. Jerry Says:

    I love BizLocal and am using it on two of my sites. Do you have any new templates coming out soon?

  28. Scott Says:

    Hi Jerry, I’ve just released “Destin” and recently released “Chicago” which is a 5-in-1 package.

    If you want either of those, you can purchase them from the downloads page at the member’s dashboard :-)

    I’ll be working on more in the coming weeks!

  29. Kathy Bingham Says:

    Hello!
    I’m excited to have had an associate tell me about your product! I have a meeting with a client today. He owns a roofing company. I plan on showing before and after pictures of the roofs on the slider. I hope to purchase your product later today after he hires me and gives me a check!
    Thanks!
    Kathy :-)

  30. Rob Bishop Says:

    Hi Scott,

    Can we use an optin forms such as Contact Form 7? The websites look great, but selling to local business owners I require a Direct Sales website with the ability to get both their name and email address.

    Thanks,
    Rob

  31. Scott Says:

    Yes, you can use any form app you want. I’m using Aweber code in a standard WordPress “Text” widget. You can replace this with your form code.

  32. Dee Says:

    Scott,

    Is this for starting a business directory in a city, but also can be applied to an individual business itself? For instance, if a massage therapist wanted their own site would this theme work or is it only to list multiple businesses?

    Dee

  33. Scott Says:

    Hi Dee, its for building individual business websites, not business directories.

  34. Rich Heineman Says:

    Scott,

    I wanted to ensure that I fully understood your license agreement. I’m building 11 local sites to capture leads for the limousine rental industry in my area.

    Correct me if I’m wrong, but if I own the sites, I can use BizLocal for all of them and more if I choose. However, if I sell the sites, you’ll require me to pay a $27 fee (w/SEO plugin) for each site.

    Is that correct?

    Also, what if I don’t actually own the domain, BUT I do own and control the site? The reason I ask is that I have another client that owns a domain that he wants to use for this, but will not be buying the site from me. He will not sell me the domain, but our agreement is that I own and host the site.

    Rich

  35. Scott Says:

    @Rich Heinman
    Yes, you are correct, install on as many sites as you own. When you sell the package to the client and its installed onto their server, you pay a $17 or $27 license transfer here > http://clickbump.com/bizlocal-sale/

  36. arcangel Says:

    I have jumpstart pro and most of the non bizlocal products, SEO plugin for example. What is the difference between the bizlocal jumpstart and jumpstart pro? Also would it be worth me upgrading to bizlocal?

  37. Scott Says:

    Arcangel, BizLocal uses JumpStart Pro. It’s a pre-configured version that contains the 5 core BizLocal templates and some BizLocal specific widgets. It also comes with a developer’s license that allows you to transfer sites to clients for a $17 license transfer fee ($27 if you include ClickBump SEO with the sale).

    You can get a member’s only special price on BizLocal via the link under the template selector on the member’s dashboard page.

  38. neil thom Says:

    Hi,

    Apologies for noob questions,I’m new to WP and the various themes, but would like to know if this really only geared to American market, or doesn’t it matter, can it just as easily be used in the UK?

    Cheers,

    Neil

  39. Scott Says:

    @Neil, you can use it regardless of your country code. Wherever you can use WordPress, you can use BizLocal.

  40. Donny Says:

    Hey Scott,

    I’ve never used WordPress before but I was looking to build a website for the local bowling center I work for and I was wondering if your bizlocal product is newbie friendly? Also how customizable is it? Can I add a logo in the upper left corner and can I remove those text links that are next to your “logo” and underneath the phone number and hours of opperation in your examples above.

    Thanks,
    Donny

  41. Scott Says:

    @Donny, thanks for your interest in BizLocal. Yes, you can upload your own custom header. You’ll do this via “theme options” at “ClickBump 5 > Images > Header Image > Upload“.

    You can also remove the default site title and tagline via theme options at “ClickBump 5 > Layout > Hide > Site Title/Tagline

  42. Chris Says:

    Hello,

    Will the themes included in biz local bundle work with different languages than english? I mean the frontend? I want to be able to translate any button or menu item into different language for companies operating in different countries. Also I want to build some pages in more than one language, I have rough idea how to do it using some third party plugins, but I just wonder if your templates are suitable for multilanguage sites?

    Thanks
    Chris

  43. Scott Says:

    Hi Chris, the theme allows all strings and text on the public side of the site to be localized into one language of your choice. To localize a single page into multiple languages (via a “Select Language” menu, for example) would require a plugin.

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